Xylem brews beer with purified rainwater collected at Manchester City’s Etihad Stadium

MANCHESTER, UK, MAY 16, 2019 – To celebrate Manchester City’s epic Premier League title win, global water technology company Xylem, (NYSE:XYL), has teamed up with City and Heineken Manchester to produce ‘Raining Champions’ – a limited edition beer made with purified rainwater collected from the rooftop of City’s Etihad Stadium. ‘Raining Champions’ is the latest in a campaign by Xylem and City to show football fans globally how every country on earth faces serious and escalating water challenges, such as lack of access to clean water and flooding.

Brewed for the Premier League’s reigning champions, the beer will be used to toast Manchester City as part of the end of season celebrations, with a chance for some lucky fans to taste the brew over the coming months.

Joseph Vesey, Senior Vice President and Chief Marketing Officer at Xylem, explained: “With Manchester averaging about 150 rainy days per year, challenges like water scarcity may seem a world away but the reality is that these issues are closer than we think. A staggering 3.6 billion people – almost half the global population – currently live in areas that are water-scarce at least one month per year and, by 2050, projections estimate that more than 5 billion people could suffer water shortages. What better way to educate football fans about these urgent challenges and celebrate a phenomenal season for Manchester City than by toasting the club with a rainwater brew. Through this initiative, and our wider ‘Closer Than You Think’ campaign, we aim to inspire the next generation of fans to think differently about water challenges and solutions – like using recycled water to help tackle water shortages - and encourage people of all ages to help create a more water-secure world.”

Recycled water is one long-term, sustainable solution to water scarcity. The ‘Raining Champions’ beer was brewed using rainwater from the Etihad purified with advanced, proven treatment technologies from Xylem that produce safe clean drinking water to the highest standards.

Damian Willoughby, Senior Vice President of Partnerships at City Football Group, parent of Manchester City, said: “Brewing a beer from rainwater collected from the heart of our football club is a fantastic and creative way to celebrate Manchester City winning another Premier League title. Together with Xylem, we hope this will inspire fans to do their bit and make a difference.”